Module 16: Best Practice In Event Management

 room: 2004

 start: 14.30 – 16.00

break: 16.00 – 16.30

continue: 16.30 – 18.00

 Moderator: Kevin Roberts, Editorial Director , SportBusiness Group

 Opening Speech (15 min): Big Picture Overview – The Life Cycle of an Organising Committee

Petter Ronningen, Chairman, SimOptima and former COO, Lillehammer Winter Olympics

 

Presentation (15 min): Joined-up Thinking In Event Management – Why Starting From Scratch Is A Waste Of Time & Money

Nigel Rushman , Managing Director, Rushman’s Ltd.

 

Discussion and Q&A with Petter and Nigel (10 min)

 

Panel Discussion (45 min): Operations – Planning And Necessary Event Tools To Maximize Success

Dave Gledhill,Director, The Works Ltd

Andrew Hodson , Sales & Marketing Director, ICON

Craig Thompson , CEO, Mindspring

Ben Treadaway,Director Sales, TNS Sport

 

Panel Discussion (40 min): Training And Contingency Planning – How To Prepare Managers And The Organization To Deliver The Best Possible Event

Martin Kallen , COO, Euro 2008 SA

Heinz Palme,General Coordinator, Head of Project Management & Protocol, 2006 FIFA World Cup Organising Committee Germany

Petter Ronningen, Chairman, SimOptima and former COO, Lillehammer Winter Olympics

 

Group Challenge (30 min): Resource and Pre-Planning Exercise

Re-enforcing the main messages of the module in an engaging way

Moderator and all Presenters

 

Wrap-up (15 min): When Is An Event Really Finished?

Critical post-event issues

Craig Thompson , CEO, Mindspring