Module 7:

Asia – The Opportunities In Sport

 room: 2004

 start: 14.30 – 16.00

break: 16.00 – 16.30

continue: 16.30 – 18.00

Moderator: Dr. Rogan Taylor, Director, Football Industry Group , University of Liverpool

 Opening Speech (30 min.): Football In Asia – Issues And Opportunities

Clare Kenny Tipton, Assistant General Secretary & Director of Marketing, Media & Communications, Asian Football Confederation

 Panel Discussion (60 min.): China – The Potential And Barriers To Entry For Sports Businesses

Lingling Liu,General Manager, Sportscom Consulting Ltd

TBC Rouse & Co. International

Jenny Watson , Marketing & Business Development Manager, China-Britain Business Council

 

Presentation (20 min.): The Middle East – Building A Presence In The Global Sport Market

Donal Kilalea,Chief Executive & Executive VP, Promoseven Sports Marketing

 

Presentation (20 min.): India – The Next China?

Ashok Karanth, General Manager Marketing, Sporting Frontiers India

 

Presentation (15 min.): The Asian Football Fan In Context

Gareth Moore , Account Director, Sport und Markt

 

Panel Discussion (50 min.): What Asian Fans Want – Meeting Expectations In An Increasingly Competitive Marketplace

Ian Ayre,COO, Total Sports Asia

Ashok Karanth , General Manager Marketing, Sporting Frontiers India

Clare Kenny Tipton, Assistant General Secretary & Director of Marketing, Media & Communications, Asian Football Confederation

Donal Kilalea,Chief Executive & Executive VP, Promoseven Sports Marketing

Hugh Tebay, Senior Executive, Rouse & Co.